Gulf Realty came to Tip Top looking for a logo that was light and airy. They wanted the colors to “feel” like the beach. As we usually do, we presented them with quite a few options to capture that feeling. Ultimately this was our favorite. There was a bit of suggested movement with the shapes, as if you could hear the waves crashing in.
We also like the second option because it had the potential to be a very tight brand, both sophisticated and eye-catching.