We were super-excited to be chosen to work on a new cosmedical spa, located in Downtown West Palm Beach. The spa, which will take up the entire north side of the Prado building, will open its doors in October of 2021. We worked closely with the owner on the logo. She was very specific. She showed us a painting that she wanted to be the logo. Anyone who knows anything about branding knows that you can’t use a painting as a logo, so we hired illustrator, Blair Lucas to come up with something amazing … and she did. The end product was something the gods could be proud of. It’s always good to hear your client say that they love their logo.